For the first time in China, a mainstream men’s fashion magazine iLOOK featured the word “GAY” on its cover. With the help of renowned photographer Xu Chuang, Chinese Dutch fashion designer Xander Zhou honorably takes the throne in his black velvet gown. Over 100 pages of special featured stories of gay social elites from all walks of life made this issue of iLOOK shockingly impressive. iLOOK has been acclaimed for its progressive trendy taste in men. This time, it has gone to literally say the name of the audience they are targeting. Nevertheless, the word “GAY” in the title “GAY CHINA” has been translated to mean “happy” to avoid trouble from you-know-who. On behalf of Gayographic, I want to extend my gratitude to Hong Huang and Xander Zhou for their accomplishment.









[...] China” issue of media sorceress Hong Huang’s (洪晃) fashion magazine “ILOOK” (more at Gayographic and China Hush). Though there have been many smaller gay-friendly publications opening and [...]